Press Releases
Wrote both releases end-to-end — drafted copy, coordinated approvals with partner entities (JLL, TD SYNNEX), and managed distribution through the PR agency.
JLL Serve digitally transforms facilities and lifecycle asset management
Announcement of Sclera's AI-powered technology integration into JLL Serve — a digital facilities management platform serving Fortune 500 clients globally. Coordinated approvals with JLL's global PR team before distribution.
Read on JLLSclera Partners with TD SYNNEX in North America to Expand its Asset Intelligence Platform — Optima
Channel partnership announcement for Optima's North American expansion. Drafted the release, obtained sign-off from TD SYNNEX's communications team, and coordinated final distribution via PR Newswire.
Read on PR NewswireProduct Pages
Copy written for live product pages — value propositions, feature descriptions, and partner-facing messaging.
Sclera x AWS — Partner Page
Partner-facing page for Sclera's AWS integration. Covers Optima's positioning as an AI-powered asset management platform built for IT, IoT, OT, and non-digital assets — written for a technical B2B audience evaluating cloud-native solutions.
View pageStar Chef 2 — Game Page
Consumer-facing product page for Star Chef 2, 99Games' flagship mobile cooking simulation. Copy written to convert casual browsers into downloads — feature highlights, social proof, and store CTAs optimised for mobile audiences.
View pageCorporate Blogs
Editorial content for 99Games — written in a personal, first-person voice to build brand warmth and industry credibility.
My 'Sleepless in Seattle' Adventure — PAX West '23
A first-person account of attending PAX West — panels, cosplay, and the gaming industry through the eyes of someone from an indie studio in India. Written to humanise the 99Games brand and speak to aspiring game industry professionals.
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World of Gaming — Game Categories, Genres, and Sub-Genres
An explainer on mobile game taxonomy — breaking down how categories like Casual, Mid-Core, and Casino differ by audience, monetization, and market share. Written to position 99Games as a credible industry voice for developers and publishers.
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