🎓
2017
The Engineer
B.E. Electrical & Electronics Engineering — N.M.A.M. Institute of Technology
Started with circuits, signals, and the expectation that this was the path. Graduated with a degree in EEE and a quiet sense that the real direction was still ahead.
🐛
Feb 2018
The Bug Hunter
Quality Analyst — 99Games, India
First job out of engineering: breaking things professionally. Spent two years inside mobile games understanding how products fail and where users drop off. That eye for friction turned out to be surprisingly useful when marketing those same products.
Mobile Gaming · QA · User Behaviour
🧭
Feb 2020
The Pivot
Marketing Executive — 99Games, India
Spotted a gap. Raised my hand. Moved from QA to marketing — same product, completely different language. Found my footing fast across brand, social, ASO, influencer, and GTM. This is where things started to click.
Brand · Social · ASO · GTM · Influencer
⭐
Apr 2022
The Climb
Associate Lead Marketing Executive — 99Games, India
Back-to-back promotions. Led a team of 13. Running UA, influencer, performance marketing, and SEO simultaneously across multiple game titles. CPI as low as $0.21. D7 ROAS of 13.5–15%. The numbers started telling a story I understood.
User Acquisition · Performance · Team Lead · SEO
✈️
May 2023
The Intermission
Volunteer Marketing Consultant — Sclera Holdings LLC, Minneapolis, USA
Relocated to the US, and while settling into a new country and getting my footing, I channelled that time into volunteering — doing the real work anyway. GTM strategy, B2B SaaS marketing, AWS Marketplace listings, trade shows, partner enablement, white-label pricing. Watched AI reshape marketing in real time and got hands-on with every tool available. Not every chapter looks linear from the outside. This one built more than most.
B2B SaaS · AWS Marketplace · AI Marketing · Partner GTM
📊
2026
The Bet on Data
M.S. Data Science — University of Pittsburgh (in progress)
Every campaign decision, every dollar spent, every creative test deserves more than a gut feeling. Enrolled in a Data Science master's to go deeper than most marketers go — SQL, Python, statistical modelling, data visualisation. The goal: no blind spots.
Python · SQL · Data Visualisation · Statistical Modelling
🚀
Now
The Next Chapter
Open to what's next · Minneapolis / Twin Cities (open to remote)
Seven years of marketing across B2C mobile apps and B2B SaaS. A data science degree in progress. A belief that the best marketing decisions are creative and calculated. Looking for the role that needs both.
Available for opportunities
